We firstly assessed the viability of using this ingredient in skincare, with a focus on quality, sustainability and product efficacy.
From the initial brief our new product development team developed a range of products that centred on the key chosen ingredient as part of the aromatic profile of the formulas. We then carefully selected additional ingredients that were in line with their brand ethos of farm fresh, at the same time of ensuring that the products had high functionality with a luxe appeal.
We worked closely with the client to support them in choosing the right packaging and also worked with their designers to offer feedback on the brand designs.
